Alana Jelinek

Alana Jelinek is a graphic designer with many years experience in advertising agencies and design firms in both New York and San Francisco. For the past 7 years, she has been an independent graphic designer working largely with non-profits in the social marketing. Alana found the Green MBA program after deciding to concentrate her business marketing efforts in green directions and attended the Green Festival and Social Enterprise Conference in Sonoma County last year. She felt that it was what she'd been looking for to help take her business to the next level within a socially conscious and environmentally aware framework. Her goals are to help green and sustainable businesses become sucessful though effective graphic communication and strategic marketing design. Included in that goal, are to work with green printers and green resources in getting her client's messaging out.

What people are saying about the GreenMBA

"Learning how to "breakdown" a project has been a fabulous tool for me in business.  I am a Facilities/Project Manager by training and have to think "systemically" in my daily work day, however, getting fully engaged in a "project" for class and working on a "team" project takes you deeper into the process.  How to use systemics and critical thinking in determining whether a project is ready "for the street" or whether it needs to be drilled deeper to get the core of what will make it successful.  It's a study in chaos and systems planning.  I find myself thinking about who will be my next "test case" - or victim!!!"

Linda L. Schanfein
Cohort B
GYMBA