Shana Levy McCracken

Shana is a co-owner of Gigantic Idea Studio, Inc. — a green & social marketing company specializing in behavioral change campaigns on behalf of public agencies. Her clients range from small cities to the Pentagon. Shana had already been working in the environmental field for approximately ten years when she joined the program, looking to take her work to the next level. The master’s and MBA programs enabled Shana to add a new strategic dimension to her consulting services, as well as manage her business more effectively. “The work I do for clients now is much higher-level … and higher-impact,” explains Shana. “The frameworks I learned about during the Green MBA program inform my work each and every day,” she adds.

What people are saying about the GreenMBA

"The GreenMBA is a departure from Business-As-Usual. Where most business schools include the environment and CSR as electives or footnotes, they serve as our foundations. I feel honored and fortunate for the opportunity to participate in this transformative process--of myself and the business world.

Small cohort sizes are amazing--we each have a voice that is heard regularly and the instructors have the freedom to use the most creative and effective exercises with such an intimate group."

Janine Elliott,
Cohort R